Guest Satisfaction Walks Hand In Hand With Technology
By: Shalom Obi
The arrival of Artificial Intelligence into the hotel Industry has transformed the way guests communicate with hotels before, during and after their stay. This is a trend prevailing over the industry and it is not stopping anytime soon. Due to the evolution of technology, Artificial Intelligence has the capacity to store a large number of data and information in their memory banks, which can be pulled out anytime. This is very helpful for companies to improve their guest experience and satisfaction as it will be giving their clients what they actually want. This is in addition to overall guest satisfaction in the hotel industry. It is important to know that guest services are an intrinsic part of guest satisfaction; so the whole point that Artificial Intelligence can boost Guest Satisfaction will instantly guarantee an elevated client satisfaction contentment.
Guest Satisfaction and Experience Through the Eyes of Artificial Intelligence
For quite some time now, a number of companies have been taking advantage of the great things Artificial Intelligence can do for their companies. And these companies have been coming up with interesting results. Siri is the leading app of them all that assists in iPhone client’s satisfaction. For instance, should you ask Siri to search for “concert tickets”, it will answer and show you the Google pages with the search results of your request. Just like Apple uses Siri to help iPhone users get the most out of their phones, the service we provide hotels is also an artificial Intelligence assistant that also helps hotel guests get the most from their hotel stay via their smartphones.
There are several interesting solutions out there that use artificial intelligence, acting as the “hotel’s concierge service”. They all differ and some because of their “sassy” personality. You are introduced to the use of the chatbot with a calling card which reads “I am the answer to the question you never asked” and “know my secrets, texts me”. This card serves as an introduction to the kind of interaction you will have with this chatbot, powered by artificial intelligence. It also has a phone number with which you can message about almost everything.
Another A.I. concierge is set to conceivably be the first true artificial intelligence powered concierge chatbot. With a height of two feet, this A.I. powered chatbot is a bipedal robot guests can interact with when they arrive at the check-in section of a hotel. It can also recommend to guests sightseeing, attractions and interesting sights using it’s A.I. travel database. Unfortunately, being a physical robot, you have to go to the check-in desk to use its services.
Another product of artificial intelligence is an artificial internet entity which is linguistic in nature and was created using an artificial intelligence markup language. It is a natural language operational bot. It serves as a scheme that involves human in a discussion by engaging a heuristic framework corresponding to the regulations of human’s input.
There are other artificial intelligence virtual assistants that are there to help with some of our daily task and assists you to keep track of majority of the important stuffs going on in your life. These virtual assistant can help you set reminders, recognize natural voice without the use of keyboards. Other virtual assistant powered by artificial intelligence can also send you an email requesting to set up time to talk or meet with someone. This A.I. will also offer to send a confirmation email, set up conference line once the decision has been made and also send out calendar invitation.
Customer Data Enhances Personalized Experience
Looking at the instances provided above, it is important to know that one of the factors of artificial intelligence is that it learns and anticipate to guest needs. It has the ability to use customer data to improve guest experience. For example, Siri stores data that will enable the suggestion of tasks for you to engage in that will meet your needs. Another artificial intelligence assistant also does something similar but with a focus on personal travel preferences, which in return provides you with the best trips for your next getaway.
Artificial intelligence is not gradually becoming part of our lives, it is part of our lives and we have no choice but to live with because of the simplicity it brings to our day-to-day activities. With the use of this type of technology and just like a customer care representative would support its customers, it has the ability to use data stored in its memory to provide support for customers as well. By using this type of technology with their smart capabilities human like patterns, good customer experiences for your clients will be created and easier to access, all thanks to its ability to store and retrieve information.
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